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Naismith Memorial Basketball Hall of Fame Enters New Multi-Year Partnership with Fifty-Five South Ventures

SPRINGFIELD, MA The Naismith Memorial Basketball Hall of Fame announced today a new five-year partnership with Fifty-Five South Ventures as an official sponsor for several Naismith Memorial Basketball Hall of Fame initiatives. Fifty-Five South Ventures binds a number of entertainment and technology brands, including Vitalize Media Group, which will financially support the non-profit Naismith Memorial Basketball Hall of Fame and its various initiatives to celebrate and preserve the game of basketball. The partnership was facilitated by Learfield IMG College, the Basketball Hall of Fame’s sports marketing partner.

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